Resources and Tools

 

Overview 

You don’t need to be a professional to make professional looking videos. In fact, YouTube has build their entire platform around amateur videos. What makes it so successful is that there are so many accessories, programs, add-ons and techniques that you can utilizes to make interesting, informative and relevant videos to help push your business to the top. Try visiting B&H, a local big box store like Costco or Best Buy, or look on Amazon or Ebay for affordable options. 

Equipment

Camera

There are many different types of cameras you can use to record video. You can use a digital camera, a go pro, or even your iPhone to create a quality vehicle for your business.

Audio

Audio is important in your videos! You must make sure that the music, dialogue, or sound effects are perfectly proportioned in order to keep a viewers interest.

Lighting

Depending on what kind of video you are shooting answers the question, “what kind of lighting should I be using?” Three-point lighting is the standard method used in video production.

Hardware

Looxcie

Looxcie was created for business, field service, manufacturing, and security. It’s small and convenient!

iStabilizer

This is an accessory that allows you to film with your phone or tablet, without having to hold it in your hands. Think of this as a secure stick that allows you to place your technology on it and film!

Software

Final Cut

Final cut pro is an Apple program that is designed for you to do so much to your raw footage video. Including motion graphics, text, and more.

iMovie

iMovie is a video editing software for most Apple products. iMovie imports your video footage and allows you to edit, add titles, music, effects and more.